This Cookie Policy describes how Smartreview AI Pvt Ltd (CIN: U62091KA2026PTC223899) ("Smartreview AI", "we", "us" or "our") uses cookies and similar technologies to collect personal data, enhance your experience on the Site (as defined in our Terms & Conditions), secure your account, monitor Site usage, and deliver relevant content and advertising. By using our Site, you consent to the use of cookies in accordance with this policy, as permitted by applicable law.
Personalization, analytics, and advertising cookies (detailed below) are optional, and you can modify your settings for these categories at any time using the Cookie Preferences link in the Site footer or the cookie banner displayed on your first visit.
For details on how we process the personal data collected through cookies, see our Privacy Policy.
A cookie is a small text file placed on your device that helps us recognize you and remember your preferences on the Site. Cookies may also be set by third-party websites or services that provide content on the page you are visiting. In addition to cookies, we use similar technologies such as web beacons, pixel tags, clear GIFs, local storage, session storage, and software development kits (SDKs) — referred to collectively in this policy as "cookies".
We collaborate with various partners for security, support, analytics, marketing, and advertising, which are detailed in the sections below.
Smartreview AI uses the following types of cookies:
These cookies are required for the Site to function. They cannot be opted out of and are automatically placed on your device when you visit the Site.
| Source | Purpose | Retention Period |
|---|---|---|
| Smartreview AI | Account authentication, login session, and core Site functionality. | Session – 13 months |
| Smartreview AI | Security tokens (CSRF protection) and session integrity. | Session |
| CookieYes (or equivalent consent management platform) | Storing your cookie consent preferences and surfacing the cookie banner. | 6 months – 12 months, depending on jurisdiction |
| Sentry (or equivalent error monitoring) | Error logging and performance monitoring to maintain Site reliability. | Session |
These cookies tailor your experience on the Site. You may opt out at any time using your Cookie Preferences.
| Source | Purpose | Retention Period |
|---|---|---|
| Smartreview AI | Remembering your role (buyer or Customer/Partner), language, region, and content preferences. | 12 months |
| Smartreview AI | Pre-filling forms so you do not have to enter the same information twice. | 12 months |
| Authentication, geolocation, device, and IP address when you choose to sign in with your LinkedIn account. | 6 hours – 2 years | |
| Google (Sign-In) | Authentication when you choose to sign in with your Google account. | Session – 2 years |
| Microsoft (Sign-In) | Authentication when you choose to sign in with your Microsoft account. | Session – 2 years |
| Intercom (or equivalent support platform) | Providing in-product chat support and feedback. | 7 days – 9 months |
These cookies help us identify and fix errors, understand Site usage and performance, test features, and analyze how visitors arrive at and use the Site. We request opt-in consent for analytics cookies that collect personal data. You can opt out at any time and continue browsing normally.
| Source | Personal data collected | Retention Period |
|---|---|---|
| Google Analytics 4 | Aggregated Site usage statistics; we use IP masking so that no personally identifiable information is collected. | Session – 14 months |
| PostHog (or equivalent product analytics) | Session activity, feature usage, device type, and IP address used to understand how the buyer and vendor platforms are used. | Session – 12 months |
| Hotjar (or equivalent session-replay tool) | Anonymized session recordings and heatmaps; sensitive fields are masked. | Session – 12 months |
| Segment (or equivalent customer data platform) | Routing of analytics events between Smartreview AI and approved downstream tools. | Session – 12 months |
These marketing cookies allow us and our partners to deliver targeted content to you. We request your consent to use these cookies, and you can opt out at any time using your Cookie Preferences. We do not use advertising cookies to target audiences under 18 years of age.
| Source | Purpose | Retention Period |
|---|---|---|
| Google Ads / DoubleClick | Retargeting and measuring ad performance across the Google Display Network. Information collected includes an identifier and sometimes geolocation, device type, and IP address. | Up to 2 years |
| LinkedIn Insight Tag | Retargeting and conversion measurement for LinkedIn campaigns. Information collected includes an identifier and sometimes geolocation, device type, and IP address. | Up to 180 days |
| Meta (Facebook) Pixel | Retargeting and conversion measurement for Meta platforms. | Up to 90 days |
| HubSpot | Identifying preferences so we can personalize marketing emails and Site content. Information collected includes Site visits, geolocation, device type, and IP address. | Session – 10 years |
| Reddit Pixel | Retargeting and conversion measurement for Reddit campaigns. | Up to 12 months |
We may add or remove cookie partners from time to time. The current list of active cookies and partners is always available via the Cookie Preferences link in the footer.
You can manage cookies in the following ways:
Disabling certain cookies may affect the functionality of the Site, including the ability to stay logged in, save preferences, or access certain features.
Smartreview AI recognizes and honors Global Privacy Control (GPC) signals as a valid opt-out request for the sale or sharing of personal information under the California Consumer Privacy Act (CCPA/CPRA) and equivalent laws. For instructions on enabling GPC, visit globalprivacycontrol.org.
Smartreview AI does not currently respond to browser-based "Do Not Track" signals because there is no industry consensus on how such signals should be interpreted.
If your cookie banner choices conflict with a GPC signal, we will honor the GPC signal where required by law.
We may update this Cookie Policy from time to time to reflect changes to the cookies we use or for operational, legal, or regulatory reasons. The "Last updated" date at the top of this policy will reflect the most recent revision. Continued use of the Site after publication of an updated policy constitutes acceptance of the changes.
If you have questions or concerns regarding our use of cookies, please contact us at:
Smartreview AI Pvt Ltd (CIN: U62091KA2026PTC223899). Email: privacy@smartreviewai.io. Address: H.No B-2, 15th Cross, Bommanahalli, Bangalore, Karnataka, India – 560068.